Pigtails & Dandelions

Creative Roles

• Visual Identity & Branding
• Logo Design
• Style Guides
• Prototyping
• Package Design
• Collateral
• Prepress

Overview

Pigtails & Dandelions is a modern apothecary offering small-batch homeopathic and herbal remedies, including skincare, bath and body products, and essential oils. In addition to their boutique brick-and-mortar location, they often sell at local farmers’ markets and pop-up events.

To reflect the handmade nature of the products, I created a handwritten-style logo, balanced with a clean modern sans-serif for the tagline. A dandelion cypsela (the floaty seed) was incorporated into the ampersand and used as a secondary branding element across vinyl storefront decals, letterpressed business cards, and product label backgrounds. Both horizontal and stacked logo versions were developed to ensure flexibility across packaging, signage, and promotional materials.